YBU - Business Development for Private Equity
OK, SO THAT MAY BE HARSH, BUT IT’S OUR JOB TO BE HONEST!
You have a tough job: raising money, assessing and acquiring assets,
getting them to outperform their historical returns in a 4-7 year window,
and executing an exit strategy.
And thus, you find some of your assets are not so beautiful
Today, PE firms and their holdings must do much more in less time!
Portfolio companies are leaving millions of dollars in revenue on the table by failing to optimize Customer Lifetime Value.
THESE FAILURES CAN BE TRACED TO 3 KEY ISSUES
ACCORDINGLY, WE FOCUS ON THREE TRAJECTORIES
IMPROVE ACCEPTANCE by optimizing your message and identifying precisely who are your most likely future customers —and what are they doing and using today. This enables
discovery of what it will take to switch to you.
MAKE LEADS WORK HARDER by converting at a higher rate while finding pockets of lost opportunity where the message, channels or offers aren’t currently winning over key potential customers.
AND, ensuring that the customers you do have – ESPECIALLY THE HIGH VALUE CUSTOMERS — COME BACK REPEATEDLY!
YBU solutions are able to integrate Acceptance, Acquisition and Retention into sustainable incremental revenue … A REVENUE BEAUTIFICATION
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